June 14, 2017

Lily & the Snowman

Natural elements such as rain and snow are recreated using haptics. Tactile effects applied to the shadow birds flapping their wings allows us to feel the air being pushed. Limiting haptics on obvious elements enables a comfortable viewing experience.…

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June 14, 2017

Falter / Inferno

This unique animation contains recreations of real physical devices and movement. Since the audio is mostly music-based with very little sound effects, the haptics can mimic the sound effects to boost the impact. Limited audio means the visual effects do not have to follow…

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June 14, 2017

Offf Porto Title Sequence 2015

Subtle haptics were created to enhance movements of colorful ball characters, i.e. bouncing, bumping and spinning. This approach reinforces the effect of using a softer touch.…

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June 14, 2017

Freedom

This music video focuses on dancing and visual elements. Rather than music-based haptics, particle effects and visual elements are used to demonstrate how high-quality touch effects make creative concepts and images more impactful and compelling.…

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June 14, 2017

Monster Stains

Here is an example of using haptics wisely in a piece using stains to tell a story. The beginning of the video features the application of messy products and photography of soiled shirts, a precursor to the rest of the video. Tactile effects highlighting monster movement and interactions…

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June 14, 2017

Rick & Morty Rickstaverse

In this video, haptics are based around one’s interaction with a tablet with ramp up and ramp down based on swipe direction. Simple clicks emulate screen tapping and pressing.…

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June 14, 2017

McWhopper #1

Audio effects match the visuals in this video, but haptic design was based entirely on the sound effects. Creating haptics based on audio is unique since audio from video is purely for reference. All effects are produced from scratch, as the sound effects cannot be physically…

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June 14, 2017

Mog’s Calamity

A fairly simple design aesthetic revolves around the cat, Mog. Many haptic effects in this video are based on the cat’s actions and reactions, including Mog’s movement and interactions with objects as the situation goes awry.…

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June 14, 2017

A Different Paris

Stop-motion animation of real-life objects, although few, are quite impactful. Occasionally, videos with light haptics (as shown here) can create a nuanced, meaningful experience.…

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June 14, 2017

Lexus Hoverboard

This ad simulates mag-lev technology using slow ramp up and down to simulate hovering. In addition, texture added for water effects showcases a variety of haptic sensations.…

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